- By Yuwanda Black
- Published 04/3/2011
If you’re a freelance online writer, offering social media marketing to your existing clients is an ideal way to make more money – pretty easily. Opportunities in Freelance Writing: Why Social Media is a Perfect Fit for Online Writers and Related Fields In order to understand why offering this service to your client base is so lucrative, let’s take a look at some statistics in this niche as of this writing (April 2011). The reason this is important is because it’s what clients you will be targeting know. In short, they know that this form of online marketing can make them a lot of money. Hence, they’re willing to pay the right social media specialist (you!) a lot. Social Media Statistics of the 3 Biggest Players: Facebook, Twitter and LinkedIn Facebook. Facebook is not even a decade old (it was launched in February 2004). Yet, it has over has 500 million users worldwide (some stats cite 600 million), and half of its active users log on every day. Twitter. Like most sites in this genre, Twitter is a baby compared to older advertising outlets (eg, TV). It’s only five years old as of this writing. The first tweet was sent out on March 21, 2006. LinkedIn. This site is the oldest of the three largest sites like this. At the time of this writing, LinkedIn had more than 100 million users, with some one million new members joining every week. How to Get Social Media Business: Start Landing Lucrative Consulting Jobs Almost Immediately
If you freelance as a writer (blogger, web designer, internet marketer, etc.) and probably already know how to interact on Twitter, Facebook, LinkedIn, etc. Hence, it can be pretty easy to parlay this knowledge into a lot of money. For example, did you know that the average rate many fr
eelancers charge to manage social accounts for clients is $200-$300 per HOUR? Proof? A report published by the website ReadWriteWeb way back in 2008 showcased an interview with the top bloggers and consultants on this niche… NONE of them were making less than $150 per hour for consulting and the average rate was around $ 300.00 per hour. Some commanded fees of $2,000- $4,000 for 20-40 hours worth of work. [Article Title: How Much Do Top Tier Bloggers and Social Media Consultants Get Paid? We Asked Them!] Bringing in the Social Media Business: What It Takes to Earn $60,000 Per Year as a Consultant Ok, now that you know why social media business is there for the taking, let’s crunch some numbers and show you how easy it is to bring in $60,000/year as a consultant in this niche. If you break it down, it looks something like this: $60,000/12 Months= $5,000 Monthly; $5,000/4 weeks=$1250; $1250/5 days=$250; 250/8 hrs= $31.25. So when you break it down, you think your hourly rate would be $31.25, right? Getting Social Media Business the Easy Way An easier way to do it is to double or triple your fees and work with less people. Then, you can still bring in the same daily income, but with less work. Can you really double or triple your fees? Yes, absolutely! The demand is there like never before. One freelance writer who kind of fell into this form of internet marketing reports being so busy because she “only” charges $125 an hour that she’s raising her rates. Why Getting Social Media Business Is So Easy Right Now – Capitalize
Many freelancers are already on Twitter, LinkedIn and Facebook – for their own businesses. Why not leverage this knowledge to earn thousands more per month? Who knows, you may even what to phase out your primary freelance business (eg, writing, web design, internet marketing) to focus exclusively on this form of internet marketing.