• By Earma Brown
• Published 02/3/2009
• Article Writing

Does your article title have any magnetic pull? It should; titles are one of the most important aspects of your article. Yet, it’s often the feature we spend the least amount of time on. You only get a few seconds to capture the attention of your potential readers. How will your article title measure up in those few seconds? Write article titles that your readers in to read like a magnet. Design them to grab your possible readers by the eyeballs and compel them to read. Here are five strategies to pump your titles up to create that magnetic pull: Big Gun Title. If you have a big gun promise to make for your article, don’t be shy in creating your direct statement headline. Just make sure you deliver on your promise within the content of your article. For example, well known Internet marketer Jimmy Brown uses his big gun promise with title, “Six Figure Formula: How to Earn $100K Per Year In Only 3 Hours a Day!” He promises to show you what he did but makes no guarantee you will enjoy the same success.

Benefit Title. You can put in your title the biggest reader benefit offered in your article. Every one wants to know what’s in it for them. Tell your potential readers what’s in it for them

and reel them in like fish on a hook. For instance, you know the top benefit after glancing at title “10 Proven Ways to Make Money with Garage Sales.” Reasons Why. The ‘reasons why’ title speaks to the ‘what’s in it for me’ question all potential readers ask. Give your potential audience the numbered reasons why. You could use a title like, “10 Reasons to Invest During an Economic Downturn,” or “10 Reasons to Write a Article.” Command Title. Give a command and your audience will respond. If it’s a topic we’re interested in we all say, “Yes, I want that!” For example, the title “Get Real Estate Deals Now!” or “Start A Business Now!” Numbered Title. Give your potential article audience a prescription. They’ll love you for it and read your article. We all want a prescription to feel better, to make more money, to speak better or simply improve our better to best. Titles like, “7 Habits of Frequently Published Writers,” “7 Steps to Fearless Sales Pitch,” or even “12 Rules of Self Defense” offer a prescribed solution inside the article.

Don’t wait to develop this valuable marketing skill. Add fascinating pulling power to your next article. Keep your audiences reading through hot attention grabbing titles. Title well and market well. Best wishes on titling your read article yet.